Sorting through old emails, I found an article describing a feature of Internet Explorer that I somewhat worked on as a Program Manager at Microsoft. “Not that it’s mind-blowing or anything” the author states as he explains how the feature “COULD” be critical. After shedding a few tears of pride, I decided to put it here to make it easier for all posterity to remember my legacy.
ASUS officially announced the Eee Stick today, and my first response was “What were they thinking? And how is this necessary?” However, after further thought, I think I can argue that ASUS has done something right. Many may complain that ASUS has diluted its Eee brand after the success of its first product, the 7″ Eee PC. Since the launch of the Eee PC, ASUS has announced a whole line of Eee PCs, an Eee desktop, Eee monitors, TVs, hard drives, optical drives, 3G cards, and now this Stick. Behind ASUS’s gall and disregard for normal progression, however, is the determination of a company that, if it plays its cards right, is on the verge of an enviable position and a great opportunity. ASUS is becoming more reminiscent of the young Sony that was poised to conquer personal entertainment and the digital household. It is obvious that Sony has lost some its edge in the last few years, and it seems that ASUS could pick up the slack. A company that can deliver vertically integrated goods in the consumer electronics space is in a desirable if not threatening position. Microsoft’s new strategy is to be embedded everywhere, ASUS can help deliver that. Apple wants to meet your digital consumption needs, ASUS can compete with that. ASUS used a unique product and coupled it with a unique proposition (cheap, highly utilitarian) and unfortunately a horrible brand name. A flurry of seemingly distracting product announcements later, and ASUS has, in one short year, weasled its way into competion.
Hopefully Asus realizes its fortunate situation and does not lix things up. And hopefully they’ll hire some designers and brand managers as soon as possible.
Facebook ads are generating a laughable 7.5-cent CPM. The recent Facebook Developer Conference avoided discussing the impact that this has on both Facebook’s future as well as the future for application developers who are now expected to play nice and fight for Facebook’s good graces to really scrape up that golden pot of 7.5-cents.
The good news? Facebook Connect looks promising and can’t be as evil as Beacon. Microsoft is now running Facebook search and seems to be on the cusp of some interesting search technology dubbed BrowseRank.
ReadWriteWeb’s Bernard Lunn recently posted on the threat that Google Apps pose on Microsoft Office. His contention is that Google is so far ahead with its realization that collaboration is the “significant advantage” for document processing in the future.
Maybe I’m a risk averse user (certainly not an early-adopter when it comes to word processing), but I am a college student who spends every hour of the day looking into a computer screen. And my story is a little bit different than Bernard’s.
As a student in a pre-professional environment, team projects take up a big part of my time. I currently participate in a team that uses Google Docs and Google Spreadsheet to do work. I should love it, but I don’t. Google Docs is like a fancy Textpad that I can’t access at all times. Collaborative writing is a great concept, but I have yet to come across an individual who actively participates in any document. Collaboration requires patience and constant wrangling, issues that I prefer to crank out at a meeting or alone at night in one go.
Google Apps may work. But a lot of things need to happen (some of which are out of Google’s immediate control):
- Offline access
- Internet everywhere
- Cell phones need to not be annoying when it comes to word processing, smart phones need to be more prevalent
- People need to change the way they do work: real important, could take a long time (and some confounding)
- People need to trust the Internet: really important
I’m not dying to collaborate. Even my teams don’t dig it. Come persuade us.